Engineering Quality Solutions
Here, you will find the reasons for the need to have a mobile app for real estate business, which will bring more customers. Read to know more.
By Satendra Bhadoria
Last updated on: November 29, 2024
Can you remember the first time you started using a mobile phone? Do you remember it having internet access? And what was the purpose of using a mobile phone? People used to operate mobile phones in earlier times for contacting people.
Nowadays, they use it for various functions, available through technologically advanced applications. In the real estate business world, the launch of mobile apps has increased a lot of user traffic. Since it has become so easy to search for a property, using real estate apps has given a comfort zone to the customers.
Customers are now happy and content that they can do everything related to property search sitting at their homes.
As we have seen, mobile apps have changed everyone thoroughly in our day-to-day life. This even includes the real estate industry. Launching mobile apps has increased the real estate business and has taken it to another level. This includes higher customer traffic as well. The apps bring a lot of customers. Not only do these apps increase customer reach, but they also boost client-brand relationships.
Whether you are a buyer or a seller, or a tenant, these apps are the perfect marketplace for everyone together. These apps are the best place to bring everyone together and make it even more convenient for real estate businesses to flourish.
Mobile apps help us in many ways. But imagine how easy it is if you get to search a property by simply sitting at your home. You will get to see all the property details by sitting in your comfort zone. And not only that, you will get to choose and select your property from a wide range of properties available.
Mobile apps have changed our lives, and the real estate industry is no longer minor. They have made it convenient for users to another level. The apps ask you basic questions and, based on that, they give comprehensive search results. You can compare the properties and then choose according to your demand.
What about buying a house? Those were the days when you used to run after a broker to get your dream house. Remember how difficult it was to track your broker and go after him in order to search a property? In addition to this, you had to pay a significant chunk of money to your broker as they showed you the properties. Nothing comes for free, after all.
The good thing is it is time to forget these old-school techniques; we all have moved so far ahead in digitalization that our wishes have turned into clicks now. Nowadays, we are so technologically advanced, and our obsession for digitalization has made us come into the world of applications.
As we were discussing, we have applications for everything nowadays. From shopping groceries or clothes to ordering food, everything is app-based now. From education to shopping, everything has moved digitally. So why not businesses? Real estate businesses have globally made a name of their own after introducing mobile apps for their websites. The web-based mobile apps have really turned the story for real estate businesses. They have become so strong and have a market then so well using their apps that now there is no look back for these real estate industries.
The first real estate app was launched back in 2001 in New York. Slowly after that, there was no look back for the real estate businesses. The need and the success developed within a few years, and there were more competitive applications in the market.
Back in 2000, when people were transforming technologically and also becoming technologically independent, real estate companies knew this was the best time to come out with their applications.
Real Estate Businesses started understanding the need for launching an app based on their business. They started launching mobile and web-based applications. Real estate companies were offline earlier; they hired brokers based on locations. The companies had tie-ups or acquisitions with buildings and housing complexes. The hired brokers were given some of the buildings under the to-do list, and they had to show those properties to their customers and manage the business from there.
Once someone opts to search any properties, they have to contact the real estate companies on the customer’s part. After they contacted the companies, they would have assigned a broker, and after some time, the broker would have contacted the customer and showed him properties physically. This was the business model in which companies earlier used to function. As the world moved digitally, the need for building an application-based Real Estate Company came in.
The companies had a direct way to interact with their customers. They understood the customer’s needs through their interactive applications and then provided the best solution with the help of their search engines. This not only saved time but also increased the accuracy of the business.
The mobile apps that the companies launched were very well-versed and catered to the customer’s exact needs. Understanding what a customer needs from the mobile application was the need of the hour.
As soon as the real estate centers understood the need for building a mobile and web-based application, they came out with a lot of planning. They started building a blueprint of their applications. What exactly do they want their customers to do when they open their app or what questions do customers need to answer in order to get the best results.
These were decided, and a blueprint of the app was created. After creating the app, they approached the software companies, which hired app developers to build several apps. The software companies charged nearly $10000-$40000 from the real estate companies to make the applications. They built web-based and mobile-based apps for real estate companies based on their requirements.
Behind every successful app, there must be a great team working behind it. This is no different in the context of real estate companies and their apps. The real estate companies appoint software companies to build their app. In return, they will pay them and their developers. The software companies generally sign a contract with the real estate industry. This contract includes the tasks of the company. These include the app that they build, the launching of the app and also the after service. Once the app is launched and the real estate business starts using it, the software company that makes the app provides them service after some months. The app, after initial deployment, may face some challenges which need to be solved by the mobile app development company and their team.
As an app gets launched, companies train their real estate company employees to use the app with the help of the software company. The interactive app was built so that the real estate company could answer every customer’s needs.
The app asked basic questions like the customer’s name, background, and contact number. It also asked the customer to enter details about the type of properties that they are looking for. Whether the property is for residential or non-residential uses, whether the property is for purchase or rent purpose, the size of the property, the area in which it is located and so on.
After answering these basic questions, the customer is guided to the next page. The next page shows all the search results based on the customer’s entry. In the background, the customer details are saved in a database, and the search engine optimization customizes the choices entered by the customer and brings the results.
The search results displayed contain some of the properties that match with the entries made by the customer. After seeing all the entries, the customer chooses the best that suits him. The apps are so advanced nowadays that they show the details of the properties and show the images. The customer gets every detail of the property, starting from the price to the number of rooms and the size of the apartment. The images of the property are also available.
If you are on the other side of the business and own the real estate business. Then till now, you have a fair understanding of why launching an app is equally important nowadays. If your real estate business has recently started, do not forget to launch the web and mobile-based application before going public.
If your business is recent, then having a mobile application much beforehand is what is suggested. Once your app is famous and starts gaining customers, automatically, your business will rise, and you will get more traffic with your business. Every business nowadays has gone online with the help of its mobile apps. Mobile applications have helped entrepreneurs grow to the next level. In a world where technology plays a huge part, it is imperative for businesses to be technologically sound. And to add to this, it is vital for businesses to move online and market themselves.
Marketing a business is equally important as marketing the application. If you think marketing offline is all as properties need to be visited before purchase or rent as a real estate business company, then you are wrong. Before a property is booked, there are a lot of steps.
Real estate companies have come a long way from starting their businesses offline to launching mobile apps and creating a marketplace online for property-related searches; they have seen a lot in this market. Nowadays, there are many types of applications that cater to the high rise demand for online property search.
Seeing the need for this business, many startups have come up with launching a mobile app based on real estate business. Companies are also coming up that do not have any physical or offline existence and operate entirely online through their mobile or web-based applications. SolGuruz has a team of professional mobile developers who create intuitive software solutions that complement our clients’ visions. So, If you’re interested in real estate app development, we provide top-tier solutions to boost your business efficiency.
Building a real estate app would cost between $10,000- $45,000 approximately. This broad scope of cost shows the involvement of the features in the app. The more features your app will have, the higher the cost of the app will increase.
The real estate companies visit the app-making companies and give them their requirements from the app. The app company already has a specified team dealing with this, and they check the requisites, give a budget, and start developing the app for the company.
Deciding the best app will depend on your expectations from the app and who is providing these in your budget.
The software companies mainly do the hiring process for developers. Then, client companies work with them to get access to high-quality professionals. The company hires developers at different costs. If the developer is a fresher, then he will be getting paid somewhat around $8000, and if the developer has prior experience, then the payment varies from different ranges, depending on the expertise of the developer.
Written by
As a Co-Founder and COO at SolGuruz, Satendra is a thought leader who brings extensive experience in product management to the table. With a proven track record of working closely with startups and enterprises, Satendra is dedicated to helping businesses achieve their goals by developing and implementing effective product strategies. At SolGuruz, we believe in delivering a combination of technology and management. Our commitment to quality engineering is unwavering, and we never want to waste your time or ours. So when you work with us, you can rest assured that we will deliver on our promises, no matter what.
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