Engineering Quality Solutions
Targeting building a fitness tracking app like Strava? This blog takes you on a journey through the rise of fitness apps, Strava’s success model, key features, the step-by-step development process, cost structure, and tips to hire the right app developers. At the end, you’ll know exactly how to build your own fitness tracking app that keeps users engaged and driven towards success.
How can you create a fitness app that tracks workouts, motivates users, and develops in a social community like Strava?
Fitness apps today don’t just record activities of your exercise activities, but they motivate, connect, and turn fitness into a social experience.
How do you get started? In this guide, we’ll cover key features, costs, and a roadmap to launch your own fitness tracking app successfully.
It is not only exercise, but it’s motivation, community, and a data-driven process.
This is what fitness tracking apps like Strava can offer you, and they have turned workouts into social experiences. Let’s dive in and see how you can build an app similar to this.
Table of Contents
The rise of the fitness app industry is growing at a massive pace due to people aiming for health tracking, the motive of being fit, and diet consciousness are key factors for such a rise.
With millions of downloads, apps like Strava, Nike Run Club, and MapMyRun/ MapMyFitness (by Under Armour) have shown critical evidence that people like to get fitness updates, which critically reflects the never-stopping growth of fitness app development worldwide.
Strava particularly has:
But wait, the main point? In my opinion, the fitness app market isn’t limited, but it’s expanding as per the changing lifestyles of people across the globe.
And businesses like yours can also achieve success by building such an app with something innovative and more engaging.
How can you create a fitness tracking app development just like Strava? I will help you create a successful one.
We are all aware of how the success of Strava has created a big change in the fitness industry, right? But what is the main reason for its success, and how do they build up their model?. Here’s how it works:
Strava smartly uses the freemium approach. Basic features such as activity tracking, map-enabled routes, and social sharing are free of cost. This idea often pulls up a large user base quickly. Moreover, Fitness App Development Cost affects the model at peak, and you need to ensure that you structure it properly.
Here is what Strava offers with Premium features (more detailed analytics, route planning, different leaderboards) will cost around $11.99/month.
The important key feature, which is ideally crucial in today’s date, because all of us are present on social media and we like to share our daily activities.
So, Strava allows you to share workouts and your key thoughts on workout sessions, see friends’ fitness activities, and join clubs and group challenges.
Strava easily gets in touch with collaborators, influencers, and different partnerships, such as with Fitbit, Apple Watch, and smart equipment as well.
These partnerships not only improve user experience but also position Strava as the central key point for fitness tracking.
Are you looking to make a Fitness Tracking App Development like Strava? Then, below are some of the key feature that needs to be taken into consideration:
Feature | Description |
Activity Tracking | Focus on tracking several activities, then limit. Add activities such as swimming, trekking, running, and more. |
Performance Analytics | Focus on monitoring calories burned, speed, heart rate, and overall performance for better decisions in the future towards health |
Social Features | Make sure to add features like sharing all activities and celebration records over social media and groups with friends and others. |
GPS Integration | Ensure that your app has live route mapping, distance calculation, and robust navigation for workouts. |
Wearable Integration | With different wearable devices, the app needs to sync with real-time updates and data. |
In-app Purchases & Subscription Plans | Offers monetization through premium features and subscription models |
Thus, the above shown table reflects Key Features for a Fitness Tracking App, Like Strava, which has an evidence-based based proven record that users demand such type of traits and that ultimately enhances their experiences.
If you are creating a fitness tracking app like Strava, you should be aware of some of the key challenges that can affect your mission. Beneath are challenges and solutions that one could focus on:
Challenge: Fitness apps mostly use private data of users, such as location, search history, and tracking systems; loss or breach of such data can lead to problems.
Solution: This can be overcome by implementing strong encryption protocols, securing user authentication, and a strong security architecture.
Challenge: Your app should have the capability to handle millions of users at a time, or else it will lead to higher user frustration.
Solution: To overcome this, ensure to have a cloud-based infrastructure (AWS, Azure) and a strong architecture to scale accordingly. Build your backend strongly so that lagging is not faced by users.
Challenge: Tracking of the activities at an accurate level needs proper analysis of users’ data and proper use of the sensor system.
Solution: Integrate multiple data sources and implement data smooth code. Further, do testing so that errors or bugs are pre-identified.
Challenge: Keeping your app compatible with different platforms, such as Android, iOS, and other platforms, is a bit of a complicated process.
Solution: Try to adopt cross-platform solutions like Flutter in order to build a unified experience.
Challenge: Retention is important in any product, software, as the competition is increasing, and users can easily switch to a better alternative option.
Solution: Support gamification, social features, and personalized recommendations. Push notifications and the streak feature can keep the engagement for last.
Developing an app like Strava is not easy, and several steps need to be implemented if thinking of building the same:
Yes, your target audience and the specific niche part do matter. Identifying this will help you to focus on the audience and build up features accordingly.
Yes, research is crucial for executing proper planning when deciding to build a fitness app. In the absence of it, you will face hurdles in the process of developing your app.
In an app, UI and UX both are important, right? It is because users expect clean and engaging visuals and dashboards so that they can stay within the app daily easily.
The tech stack for building an app needs to be selected after doing in-depth research, and you can follow the different technologies, such as Flutter, React Native (cross-platform), Node.js, Python, MongoDB, Firebase, and more.
In this phase, you need to docs on building your first (core tracking + social features).
After this, testing to be done with sample users to get more accurate data before the final deployment.
Start with MVP → collect feedback → add premium features.
Scaling can be done via marketing through omnichannels and social media platforms like Facebook, Instagram, and more.
ProTip: When aiming to create an app, it is important to create a roadmap of the workout tracking app cost so that resources can be utilised efficiently.
Most of you get confused and stuck when it comes to how to structure your app cost, right? The table mentioned will help understand the Fitness App Development Cost:
Development Stage | Estimated Cost | Details |
MVP Development | $10,000 – $30,000 | This involves important features at the time of initial launch for testing the market and collecting feedback from users. |
Full-Feature App | $30,000 – $45,000+ | Focuses on advanced analytics, wearables integration, and more with social features. |
Maintenance & Updates | $3,000 – $8,000 per month | Regular bug fixes, app updates, server maintenance, and more upgrade options as per trends |
Building a fitness app like Strava isn’t just about writing lines of code; it’s about creating an experience that users love and trust.
Here’s the reason why getting into collaboration with a professional Fitness App Development Company makes all the big difference and can provide you with benefits:
Expanding your app is not an easy task. It often requires a strong backend infrastructure that can easily handle millions of users’ data, right?
Hiring a fitness app development company with such relevant experience can help you scale up your app capability to handle such situations smoothly.
Fitness apps collect users’ data that can lead to a risk to the security of their privacy of data. This can be overcome by ensuring that professional experts are hired to maintain and keep up with regulations and strong compliance.
Working seamlessly across devices and third-party devices is important; that’s what the user expects the most. Professional companies in the domain have strong experience in integrating APIs efficiently, ensuring smooth synchronization across devices for a better user experience.
Attractive UI and UX are necessary while building a fitness app. If not done properly, it can lead to loss of users to your competitors.
Creating fitness is time-consuming and needs a specialized skillset. Doing research and hiring a team with experience will boost the process within a shorter period of time.
At SolGuruz, we created the Balanced Being Fitness App for our client to solve the challenge of the presence of fitness tracking apps that fail to offer.
We created an all-in-one mobile solution using Flutter that easily connects with multiple smart devices, such as smartwatches and fitness tracker bands, and also tracks various activities from running and yoga to swimming and hiking.
The app includes AI-powered coaching, community challenges, gamification elements, and real-time progress tracking, interactive features delivering a comprehensive fitness experience that keeps users engaged and motivated at best.
For more info, read our case study: Fitness App Development Solutions
Are you also struggling to build a fitness app like Strava? You are not only the one who faces this issue; several companies are encountering the same situation. Why?
It is because developing such an app requires, budget, an experienced app development company, and a lot more you can think of.
We all know that the fitness industry is growing at a fast pace, and you should build an app with such key features that make you different from your competitors. Partnering with an experienced, dedicated development team ensures your idea doesn’t just remain on paper; instead, it is a market-ready product.
At SolGuruz, we aim to build scalable, user-friendly, and feature-rich fitness apps in accordance with and match up to your key goals. Whether you need an MVP, a complete app setup, or custom features, our experts make this all possible with trustworthy words.
According to me, this can be affected by several factors, such as the project level of complexity, features, and cost. Usually, an MVP can take 3–5 months, while a full-feature app may take 7–12 months.
I think iOS and Android are the commonly used platforms with the motive of maximum reach.
This is based on various factors such as features, platform, integrations, and more. An MVP can range from $10,000–$30,000, and the rest depends on the type of app you want from the hired developers.
Yes! It is important to navigate and sync your fitness app with popular devices like Garmin, Apple Watch, and more. Why? This is because it helps users to track real-time data, which is essential for regular updates.
You can do the monetization easily by providing freemium subscriptions, in-app purchases, and partnerships with fitness brands.
Written by
Paresh Mayani is the Co-Founder and CEO of SolGuruz, a globally trusted IT services company known for building high-performance digital products. With 15+ years of experience in software development, he has worked at the intersection of technology, business, and innovation — helping startups and enterprises bring their digital product ideas to life. A first-generation engineer and entrepreneur, Paresh’s story is rooted in perseverance, passion for technology, and a deep desire to create value. He’s especially passionate about mentoring startup founders and guiding early-stage entrepreneurs through product design, development strategy, and MVP execution. Under his leadership, SolGuruz has grown into a 80+ member team, delivering cutting-edge solutions across mobile, web, AI/ML, and backend platforms.
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