Engineering Quality Solutions
The article throws light on the benefits of Gen AI in travel and different use cases of generative AI in travel industry. It aims to help software developers develop travel apps and CTOs looking for new features to include in the travel app they are planning.
By Paresh Mayani
Last updated on: August 27, 2024
With the ability to customize travel experiences like never before, generative AI is the tourism industry’s magic wand. Its algorithms are capable of comprehending and personalizing your preferences, ranging from suggesting obscure finds to crafting unique travel plans. In the travel industry, generative artificial intelligence (AI) plays the role of a digital concierge, perceiving the preferences of tourists and creating encounters that beyond their expectations, turning every journey into an unforgettable experience. This blog post discusses how the use cases of generative AI in travel industry are modernizing the travel industry.
Travel tech is an umbrella term that uses IT, technology, or any other similar technology in the travel, and tourism sector. Travel technology can assist companies in streamlining or even automating procedures that have historically required direct human intervention. This can assist a company in hiring fewer employees, saving money, and increasing revenue, all of which boost financial outcomes.
Travel agencies may interact with their clients in whole new ways with the help of Gen AI, a potent instrument. Through an examination of a client’s past travel experiences, financial limitations, and areas of interest, Generative AI in travel is able to design personalized travel plans that suit their individual tastes. This goes far beyond simple suggestions; Gen AI is able to find undiscovered treasures and create experiences that are unique from the standard tourist traps.
The different benefits of AI in the travel industry are dependent on the travelers and businesses.
The power of generative AI is found in its capacity to carefully examine client data, which enables travel agencies to provide highly customized travel suggestions. By customizing these recommendations to each customer’s tastes and behavior, travel agencies can take advantage of important cross-selling and upselling opportunities. Giving pertinent products, improves the customer experience and increases revenue streams because it encourages passengers to investigate more services and upgrades that suit their interests.
Generative AI optimizes pricing methods for travel companies to maximize income through its predictive capabilities. It strategically increases prices during periods of high demand to maximize profits by capturing the entire market value. On the other hand, to encourage reservations during off-peak times, it quickly applies discounts or promotions. This keeps occupancy rates high and income flowing consistently, all the while preserving its competitive advantage in the ever-changing travel industry.
Travel agencies can’t afford to lose these generative AI-driven chatbots and virtual assistants, which provide 24/7 client service. They effectively manage a range of responsibilities, including booking help, responding to customer concerns, and doing regular administrative work. The consistent accessibility and prompt response improve client happiness and offer a flawless travel experience. Travelers can get quick assistance, direction, and information with AI-driven support, which eventually builds loyalty and trust in the services provided by the travel agency.
For travel agencies, generative AI is a powerful ally in automating tedious processes like data entry and report generation. Staff members are freed from monotonous tasks when these administrative responsibilities are handled quickly and precisely. Employees can now focus their energies on more strategic projects, including creating creative marketing tactics, enhancing customer experiences, or looking for expansion prospects, thanks to their increased productivity.
The use cases of generative AI in travel app development have transformed the travel industry. Here we are listing some more use cases of generative AI in travel industry that you can incorporate into your travel app development journey.
Travelers of today want custom itineraries that are catered to their own interests and tastes rather than generic schedules. To meet this demand, generative AI creates dynamic itineraries that take into account a range of variables that are in line with the interests of each individual consumer, including the best routes, lodging choices, activities, and local transit options.
Personalized trip plans are generated by generative AI by taking into account many aspects such as preferred lodging, ideal flight paths, preferred activities, and available local transit. This guarantees that the itinerary is efficient and convenient in addition to being tailored to the traveler’s tastes. AI technology can also improve the itinerary by adding suggestions for must-try local cuisine, language advice, and cultural etiquette, giving travelers a more thorough and customized trip experience.
Using cutting-edge AI algorithms, dynamic pricing is a pricing differentiation technique that examines variables including supply, demand, market positioning, and other external factors like local events, weather, and holidays.
Demand, time-based, and surge pricing are other names for dynamic pricing. It lets consumers tailor their travels to fit their budgets and allows providers (like travel agencies) to change their offers accordingly.
Generative AI, for instance, forecasts demand for particular locations, times of year, or seasons by analyzing booking trends. It tracks price sensitivity and the preferences of various customer segments in addition to keeping an eye on competitor pricing and changes in the market.
For example, Airbnb uses dynamic pricing to change the price of listings according to a variety of criteria, such as location, dates of booking, size of property, and demand in the area.
Using virtual travel assistants with Generative AI capabilities has revolutionized client engagement and increased revenue in the travel and tourism sector. Studies show that 87% of consumers said they would be happy to communicate with these virtual assistants to expedite and save money on their vacation plans. These AI-powered travel chatbots offer a multitude of advantages, such as personalized tour package recommendations based on individual interests, behavior, and financial restrictions. They apply generative AI in the travel and tourism industry.
Additionally, virtual travel assistants are excellent at upselling extra services like transportation and activities while on location, which opens up new revenue streams for travel agencies. Interestingly, these AI helpers are available 24/7, so travel agencies no longer need to hire real representatives on a regular basis.
It simply means that as a user updates the preferences the integrated AI in the app will recognize the patterns. If a user updates the choices to mountain stay or hill station stay the app will recommend popular hill station choices. Smart recommendations also suggest hidden gems in popular places.
A very popular smart travel recommendation option is travel journaling. There is an AI-powered travel journaling app “AVARE” that helps meticulously arrange travel details. An interactive map that allows you to create and modify locations makes it simple to keep track of your travels and return to special places. The application offers comprehensive lists to arrange your vacation experiences, guaranteeing that each and every aspect is painstakingly documented. Avare also provides extensive sharing options, so you may tell friends, family, and people about your trip experiences and highlights.
A smart way of travel journaling while keeping all the travel details and memories intact. It is an intelligent way of implementing AI for travel app development.
Conventional hotel upgrades can also be a pain, but GenAI makes things easier by determining the greatest upgrade options by evaluating passenger profiles and booking data. This enables travel agencies to send out automated messages proposing specific upgrades like flying classes or other sorts of rooms. This focused strategy raises the chance of conversion without significantly raising operating expenses.
Furthermore, GenAI uses traveler data to craft customized upgrade messages that speak to each person’s interests. For instance, GenAI might recommend a quiet room for a visitor who values leisure or an upgrade with a balcony for a tourist who wants to view the sights. This raises the upgrade’s allure and increases travel companies’ overall earnings.
Wanderboat AI collects content from various websites, social media sites, and other platforms to simplify the process of planning trips.
Whether on a short-day trip or a long vacation, its AI-powered chat function helps travelers at every turn. The bot offers two personas:
In addition, the site has other tools like the Attach Feature, which allows users to upload links and pre-made travel plans to serve as templates for creating custom itineraries, and GenAI in Map, which retrieves 3D maps for navigation, among many more.
Wanderboat AI also nurtures a community where users may interact and exchange stories.
AI provides real-time language translation for travelers, helping them communicate effectively in foreign countries.
Travel experiences in non-English speaking nations are being revolutionized by chatbots and instant translation apps. Language boundaries vanish with the touch of a screen, whether in colorful Hanoi, scenic Seoul, romantic Paris, or busy Tokyo.
These cutting-edge gadgets enable tourists to easily explore strange environments. It becomes easy to ask for directions, read signs, and comprehend local traditions. Users who have access to real-time translation capabilities can submit images or enter queries to get translations that fill in language gaps instantly.
Additionally, chatbots are prepared to help with reservations, respond to frequently asked questions, and provide assistance to users of various language proficiency levels. Every traveler can experience stress-free and unforgettable travel experiences thanks to the power of Generative AI.
When traveling, people frequently have a lot of queries and worries. Artificial intelligence (AI)-driven chatbots and virtual assistants are specifically engineered to effectively tackle these issues, offering details on anything from visa prerequisites to nearby transit choices. Travelers can receive vital trip information straight from AI chatbots, such as boarding tickets, confirmation emails, and local emergency contact information.
By doing this, you can guarantee that passengers have easy access to the information they require and lessen the burden on your human workers. Sophisticated AI chatbots are able to converse freely with tourists, comprehend their preferences, and gather information for a personalized trip schedule. With travel companies, this individualized approach promotes trust and loyalty.
AI travel assistants are being adopted by a lot of forward-thinking travel organizations to improve and expedite the consumer experience. For instance, Trip.com Group, a well-known name in the online travel services market, embraces artificial innovation through TripGenie, the business’s interpretation of an artificial intelligence travel helper. After being incorporated into the Trip.com Group’s this AI travel app, TripGenie has shown remarkable outcomes. Increasing customer retention rates and increasing the conversion rate are two examples. This has made AI travel a very exciting arena for travel market enthusiasts to embark on.
TripGenie’s extremely accurate compressive search and recommendation engine for complex queries guarantees that users find what they need quickly and precisely. The service’s sophisticated itinerary planning tools, which will soon include the introduction of its multi-destination planning feature, offer instant inspiration and customized itineraries in less than a minute, accommodating a wide range of linguistic and travel preferences
Right now, predictive analytics is experiencing a boom. It has become the technology businesses use to obtain a competitive edge and offer fact-based predictions about what the sector will look like in the future. The day-by-day increasing AI travel recommendations is also a big factor in these predictions.
Predictive analytics is being used more frequently due to the explosion of big data and the insights that these massive datasets can provide to further organizational objectives. Harder economic times also push businesses to improve to stand out from the crowd. This has impacted the growth of predictive analytics into domains outside pure-play technology and into the domain of major corporations. One of these actors is the travel and tourism sector.
Travel agencies can use Gen AI chatbots to provide customers with round-the-clock assistance. These chatbots simplify the booking process by providing answers to inquiries regarding locations, times, and costs. Using AI-powered chatbots is one of the best use of AI for travel industry.
Travelers can get an overview of flight alternatives, including luggage fees, layover durations, and total charges, from a Gen AI chatbot. This degree of openness facilitates decision-making and aids tourists in selecting the best choice for their requirements. AI-powered trip planning apps make the booking process a cakewalk.
If you are in doubt about “How to build an AI-powered trip planner app?”. Refer to the article to learn more about the process and steps to build an AI travel app.
GenAI chatbots take up time by automating repetitive operations like offering booking assistance and simple inquiry answers. This allows the user to concentrate on more difficult concerns. As a result, there is an increase in productivity and happier customers.
You think there is no fraud in travel until you encounter a fake travel website. Phishing scams, online fraudulent payments, and many more fraudulent activities are related to the travel industry.
Behavioral biometrics like multimodal biometrics involves gait, voice recognition, swipe patterns, facial recognition, and iris recognition.
One of the most significant applications of generative AI in travel app development is automated travel expense management. For both passengers and organizations, keeping track of travel expenses can be a laborious and time-consuming effort. This procedure is transformed by generative AI, which automates and optimizes expense management to increase accuracy and efficiency.
Expenses can be automatically tracked and categorized using generative AI as they happen. The AI can rapidly record and categorize expenses into predetermined categories, such as transportation, lodging, and meals, by evaluating receipts, invoices, and transaction data. This guarantees that all expenses are precisely recorded and does away with the need for manual data entry.
Journeasy is one such AI-powered trip planner app that helps in automating expense management. The expense tracker aids in tracking your expenses like accommodation, restaurant bills, or any other expense.
GenAI helps in improving in-flight experiences like updating the seating preferences and choosing the food and beverages service. By offering real-time updates on flight status, connecting flights, and destination information specific to the passenger’s schedule, generative AI can improve the in-flight experience. Ensuring that travelers are always informed and able to make wise decisions, lowers stress levels and improves the experience of traveling.
All of a passenger’s seating preferences, including those for window seats, extra legroom, or a particular area of the aircraft, can be tracked by generative AI. The AI can use this information to automatically reserve a passenger’s preferred seat for a subsequent flight or make upgrade recommendations that take into account their comfort preferences.
The excitement of going on a trip and the hassle of packing for the trip go hand in hand. What if there is an app that recommends the packing list according to your travel location? There are always the AI trip planner apps but then there are dedicated packing list apps like PackPoint, Packr, and other apps. These apps help you in packing light while suggesting the essentials for travel.
One effective application of generative AI in travel app development is route optimization, which provides users with the most practical and efficient routes to their destinations. Through the analysis of multiple variables, including traffic patterns, meteorological conditions, available transportation alternatives, and user preferences, Generative AI is able to provide optimized travel routes that minimize expenses, save time, and improve the overall quality of travel.
Generative AI keeps an eye on real-time information during the trip, including weather, road closures, and traffic updates. The AI can swiftly reroute the traveler, providing alternate routes or modes of transportation to keep on time, in the event of an unforeseen delay or obstruction.
Routes can be customized using generative AI according to user preferences. For instance, some tourists would choose scenic routes over the quickest ones. Some don’t mind taking a long road to avoid tolls. So according to user preferences, the app can suggest optimized routes.
Real-time travel alerts help in knowing the updates on hotels, flights, or itineraries. This keeps the traveler informed about the latest updates. While traveling sticking to the plan is seldom achieved. There are always last-minute changes or a new plan cooking. Such real-time alert apps help with staying aware and updated on your travel. It also gives a sense of safety and security knowing beforehand about the stuck baggage or a flight delay. Information on fingers helps in making changes to the itinerary to accommodate the delays and make the most of the travel trip.
Artificial intelligence-suggested virtual tours are a cutting-edge technological solution that leverages AI to give visitors engaging and interactive experiences. These tours are made to offer a realistic and captivating virtual exploration of locations, enabling tourists to easily plan their travels and discover new locations. AI virtual tours are becoming more and more popular among users since they provide a highly personalized approach to vacation preparation by customizing the content to each user’s tastes and interests.
Orlando and Abu Dhabi tourism is receiving a major boost from TripAdvisor’s AI virtual audio tour. The project provides a voice-guided tour of the selected area using virtual assistants like Google Assistant and Amazon Alexa. Depending on what each customer wants to learn, this includes details about popular attractions, hotels, restaurants, and cultural locations.
AI in tourism is essential to preserving health and safety standards in the industry in light of global health problems.
Travelers’ health data is tracked and analyzed by AI-driven health monitoring systems, which helps stop the spread of contagious diseases. AI technologies help with contact tracing by locating and alerting those who might have been exposed to health hazards.
The importance of sustainability is rising along with the tourism industry. Innovative artificial intelligence can contribute to environmental preservation and the promotion of eco-friendly tourism in novel and inventive ways. Artificial intelligence (AI) systems analyze data on resource consumption, carbon emissions, and environmental protection initiatives to plan for tourism expansion in a sustainable manner. The tourism industry is striving for a more eco-friendly future with AI’s assistance. Some of these initiatives are carbon credit-granting schemes and locations that prioritize the environment.
Raoul is a French traveler visiting India and you greet the usual French way by kissing the other person. The other person is shocked! In India kissing is a form of affection shown only to near and dear ones whereas in France kissing is a form of greeting a person. Had Raoul used generative AI to look for “greeting rules in India” he would have known “Namaste” or folded hands is a popular and widely accepted form of greeting in India.
While developing an app you can put AI to use to demonstrate the cultural insights of different countries. While planning or in the developing phase you can keep a section in the travel app. The section can help with the cultural insights and etiquettes of the country to support the traveler in navigating different cultures respectfully.
Voice-activated travel assistance mainly focuses on enabling hands-free, intuitive interactions making information accessible. Voice assistance facilitates navigating through different locations, reducing checking the map repeatedly.
Integrating this feature not only improves convenience but also helps in enhancing the overall user experience. AI-powered voice assistance improves travel planning and execution more responsive. This is another way of gen AI serving in a personalized manner.
Artificial Intelligence in travel can accelerate the travel process. The benefits of artificial intelligence in travel can pave the way for a bright future for AI in the travel sector.
These Gen AI use cases in travel app development can revolutionize the travel market and the performance of your travel app. SolGuruz speaks from experience. We have incorporated the use cases in our “Journeasy” AI travel app. Some of the distinct AI-powered features make it unique in the market and value proposition.
SolGuruz believes in leading the market with example. In the field of AI-driven solutions, our knowledge can be quite helpful when incorporating Generative AI into your travel app. We can turn your travel app into a highly customized, effective, and user-focused platform by utilizing the power of Generative AI. Our timely delivery, strong communication, high-quality professional work, and great project management skills are some of the qualities that stand us apart from the market.
Our Clutch reviews speak the story that we are trying to tell.
The travel and tourism sector has a bright future with artificial intelligence in travel. Interesting choices including enhancing the visitor experience, streamlining procedures, and supporting efforts to lessen environmental effects are made feasible by this technology. Given the speed at which technology is developing, employing generative artificial intelligence could provide travel agencies a competitive advantage and enable them to offer visitors from all over the world distinctive experiences.
Generative AI in travel industry is making a great case for embracing the future technology in your next travel app. Partnering with the right company is equally important to give a boost to your travel app. The right app development company can nudge the development in the right direction.
Gen AI works on learning the details of the customers. On processing customer preferences it recommends travel itineraries. These itineraries are highly personalized as they are customized according to the liking of the user.
The 24/7, 365 customer support is enabled with AI. These AI-powered chatbots are available to customers even at odd timings of the day. This feature makes customer support more accessible validating the user convenience.
The feature of real-time updates ensures that flight status, hotel bookings, and other necessary updates reach you on time. These push notifications help the traveler to plan according to real-time updates.
Language is a big barrier when traveling in non-native-speaking countries. AI aids in language translation for travelers. The in-app feature helps travelers to seek language-related solutions in the travel app itself.
Traditional booking was tiresome checking on multiple channels. In the AI era booking a trip is completed within a few clicks with the best of deals.
Written by
Paresh is a Co-Founder and CEO at SolGuruz, who has been exploring the software industry's horizon for over 15 years. With extensive experience in mobile, Web and Backend technologies, he has excelled in working closely with startups and enterprises. His expertise in understanding tech has helped businesses achieve excellence over the long run. He believes in giving back to the society, and with that he has founded a community chapter called "Google Developers Group Ahmedabad", he has organised 100+ events and have delivered 150+ tech talks across the world, he has been recognized as one of the top 10 highest reputation points holders for the Android tag on Stack Overflow. At SolGuruz, we believe in delivering a combination of technology and management. Our commitment to quality engineering is unwavering, and we never want to waste your time or ours. So when you work with us, you can rest assured that we will deliver on our promises, no matter what.
Sign up for our free newsletter
Engineering Quality Solutions
Contact HR
Contact Sales
Reviews and Ratings
Our Office
"SolGuruz House", 10, Sundarvan Society, Besides Hyatt Regency, Ashram Rd, Usmanpura, Ahmedabad, Gujarat 380014, India.
Terms And Services
Privacy Policy
